White Stuff

White Stuff is a casual British fashion and lifestyle brand who are known for using unique patterns and designs and ethically sourcing sustainable materials for their clothing. Founded in the French Alps in 1985, White Stuff began when two friends, George and Sean, decided to sell t-shirts to pay for their passion for skiing. Becoming instantly popular with skiers and tourists, they eventually set up their first White Stuff clothing store in London in 1991. 

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